A few years back, all job boards had to do was post all kinds of jobs on their sites indiscriminately. The idea behind this was that when a job seeker visits the job board, there must be a lot of…

Having read the title, you’re probably wondering, “What does my job board have to do with e-commerce sites?” But when you come to think of it, your job board isn’t much different from, say, Amazon or Alibaba. How? Because --…

Job boards often see job seekers as one-time customers. Such a notion seems perfectly reasonable. That’s because once employed, job seekers have little need to go back to job posting sites that got them there. So then, does that mean…

Your job board, like any other online service, is a business. And conventional wisdom suggests that effective marketing is absolutely vital for business success. But then, there have been many businesses that have enjoyed success without investing a lot in…

Job boards are facing increasing competition, not just from other job boards but also from search engines and social media. Search engines like Google Jobs are making life harder for job boards by making life easier for job seekers. They…